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Media, Outreach & PR Kit

Positioning statement

CliniTrace helps clinicians capture consistent clinical images, structure documentation, and track progression over time — improving workflow and defensibility.

30-second pitch

CliniTrace is a doctor-led visual monitoring platform that turns subjective observation into structured, measurable documentation and time-based progression tracking—built for clinics and remote care.

Press release template

Headline: CliniTrace launches doctor-led AI visual monitoring to improve documentation and longitudinal tracking
Body: What it does, pilot announcement, safety boundaries, quote from clinical director, next steps.

Outreach targets

  • telehealth operators
  • clinic groups
  • home nursing networks
  • diabetic care programs
  • health innovation hubs

Email script (short)

Subject: Pilot partnership — structured wound/skin monitoring
Body: 3 bullets value + 2-week pilot ask + call booking link.

Content plan (90 days)

  • 6 thought-leadership posts (workflow + safety + outcomes)
  • 3 case-study style posts (pilot metrics)
  • 2 short demo videos (capture coach; timeline tracking)