Media, Outreach & PR Kit¶
Positioning statement¶
CliniTrace helps clinicians capture consistent clinical images, structure documentation, and track progression over time — improving workflow and defensibility.
30-second pitch¶
CliniTrace is a doctor-led visual monitoring platform that turns subjective observation into structured, measurable documentation and time-based progression tracking—built for clinics and remote care.
Press release template¶
Headline: CliniTrace launches doctor-led AI visual monitoring to improve documentation and longitudinal tracking
Body: What it does, pilot announcement, safety boundaries, quote from clinical director, next steps.
Outreach targets¶
- telehealth operators
- clinic groups
- home nursing networks
- diabetic care programs
- health innovation hubs
Email script (short)¶
Subject: Pilot partnership — structured wound/skin monitoring
Body: 3 bullets value + 2-week pilot ask + call booking link.
Content plan (90 days)¶
- 6 thought-leadership posts (workflow + safety + outcomes)
- 3 case-study style posts (pilot metrics)
- 2 short demo videos (capture coach; timeline tracking)